6 Core Components of Comprehensive Corporate Identity

6 Core Components of Comprehensive Corporate Identity

Countdown to Branding Eminence Episode 3 6 Core Components of Comprehensive Corporate Identity Corporate Identity (CI) is defined as the manner in which a corporation, firm or business enterprise presents itself to the public (such as customers and investors as well...
7 Steps to Building a Breakout Global Brand

7 Steps to Building a Breakout Global Brand

Countdown to Branding Eminence Episode 2 7 Steps to Building a Breakout Global Brand All too often the value of a powerful brand is well, undervalued. Shallow, linear thinking will lead you to presume that business success is all about the product or service, the...
8 Do’s and Don’ts for Developing Dope Global Brands

8 Do’s and Don’ts for Developing Dope Global Brands

Countdown to Branding Eminence Episode 1 8 DOS & DON'TS FOR DEVELOPING DOPE GLOBAL BRANDS In the realm of effective marketing, there are principles that can not be denied, and factors that hold true universally. A key to making your mark in today’s business landscape...
4 Essentials of the Perfect Brand

4 Essentials of the Perfect Brand

Countdown to Branding Eminence Introduction 4 Essentials of the Perfect Brand An all too often overlooked aspect of startup companies and organizations is branding. Sure, the foundations of your business are your products/services, your structure, your stability, your...